| Hiring For consultant of Adobe Analytics/Tealium/mParticle, Hybrid or Remote at Chicago, Illinois, USA |
| Email: [email protected] |
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POSITION Implementation Consultant (Tealium / mParticle) LOCATION Chicago, IL first choice, remote second choice DURATION 6+ months INTERVIEW TYPE Video VISA TYPE NO H1B REQUIRED SKILLS Must-Have: Tealium Tag Management System and/or AudienceStream experience mParticle Adobe Analytics Job Description: Primary Responsibilities Tealium & mParticle Implementation and Optimization: Implement, manage, and optimize Tealium's Tag Management System (TMS) for data collection and tracking across digital properties (web, mobile, and apps). Lead the integration and configuration of mParticles data platform to facilitate real-time data streaming, customer segmentation, and audience activation across marketing tools. Configure Tealium's AudienceStream (CDP) and mParticles data pipelines to ensure accurate data flow, segmentation, and real-time customer profiles. Develop and maintain tagging strategies to ensure data accuracy, consistency, and alignment with business goals and compliance (e.g. CCPA) across all connected platforms and optimize data flow processes to support real-time decision-making. Optimize Tealiums event tracking to support business objectives, including campaign performance analysis and user journey insights. Troubleshoot and resolve any issues related to data integrations, data quality, or platform performance. Work closely with data engineers, marketing analysts, and product teams to understand data requirements and deliver solutions. Provide insights and recommendations based on data trends and customer behavior to improve marketing effectiveness. Generate and interpret reports to provide insights into user behavior, data integrity, and marketing campaign success Collaborate closely with product owner and analyst and implement and configure Adobe Analytics to track key performance indicators (KPIs) and user behavior across digital channels. Ensure seamless integration of Tealium, mParticle, and Adobe Analytics across platforms, ensuring that tags fire correctly and data flows consistently. Ability to design and implement event tracking strategies considering Adobe Analytics, ensuring that key touchpoints, such as page views, transactions, and conversions, are accurately captured. Monitor the data integrity of Adobe Analytics implementations, troubleshoot issues related to data collection, and collaborate with development and QA teams to resolve them. Additional Responsibilities - Collaborate with product owner, data analysts, and developers to ensure that data needs are accurately translated into technical requirements. Work within agile teams to prioritize and execute tagging requirements, ensuring that features are delivered on time and with the right data integration to improve data workflows, increase operational efficiency, and enhance the marketing tech stack. Provide training to internal teams on how to use and optimize Tealium, mParticle, and Adobe Analytics, ensuring self-sufficiency in using these platforms and documentation Stay current with updates and industry standards of new features from Tealium, mParticle, and Adobe Analytics, and proactively identify opportunities to enhance the use of these platforms. Regularly audit tagging and data integration setups to identify opportunities for optimization and process improvements. Required Qualifications. Bachelors degree in computer science, Data Science, or a related field. Certification in Tealium, mParticle, or Adobe Analytics is a plus. 3+ years of hands-on experience with Tealium, mParticle, and Adobe Analytics. Strong experience with JavaScript, HTML, and tag implementation, as well as API integrations and event tracking. Expertise in implementing tracking and data integration across multiple channels, including web, mobile, and apps Ability to create/ evaluate Adobe Analytics reports and dashboards and translate data insights into actionable business recommendations. Solid understanding of data privacy regulations such as CCPA, and how to implement compliant tagging practices. Familiarity with cloud platforms (e.g., GCP) for data storage and processing is a plus. Strong skills with debugging tools like Omnibug, ObservePoint, Charles Proxy or similar tools for tag validation and issue resolution. Manish Kumar Senior Technical Recruiter : [email protected] : linkedin.com/in/manish-kumar-a04490341 Add : 30 N Gould St Ste R Sheridan, WY 82801 Website : https://mightywarnerconsulting.com/ -- Keywords: quality analyst rlang information technology Illinois Wyoming Hiring For consultant of Adobe Analytics/Tealium/mParticle, Hybrid or Remote [email protected] |
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| 09:07 PM 25-Feb-25 |